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In 1962, we perfected the minimill steelmaking concept, and changed steelmaking in North America forever. We've never stopped innovating. Along the way, we've emerged as an industry leader in the manufacture of steel for niche market applications. A world leader in manufacture of grinding media for the mining industry. Our own patented grinding rods. Flats for the truck springs and off-road equipment. Sucker rod for oil wells. Squares for the pipeline industry.
But we know that you can't build a business on innovation alone. So we've added an intense customer focus, and innovative partnerships with our key customers. A consistent focus on quality. Development of our people. A business driven by attention to employee health and safety. Profit sharing. A responsible environmental strategy. Re-investment in the business, to ensure success not just today and tomorrow, but also long into the future. It's a combination that has turned AltaSteel into a remarkably successful steel company, and a world leader for its products.
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