Our Mission

To create wealth for our shareholders, employees, and the community by producing quality steel bars.

To expand the meaning of our mission, we believe:

in a safe, challenging, and rewarding workplace that will foster pride,
in treating all stakeholders including employees with fairness,
in communicating openly and sincerely with respect and being responsive to change,
in developing successful partnerships with our customers and our suppliers,
in providing environmental leadership for our community by being a recycling business, and
in continuously improving our productivity, processes, products, and customer satisfaction.

treat safety as our first priority,
provide opportunities for our employees to optimize their potential,
ensure continuous training and foster personal development,
engage ourselves in and own our work,
manage costs and optimize product output, and
continually improve customer product quality, business processes, and customer satisfaction, and keep challenging ourselves to set new benchmarks.